From football legends to athletic superstars, pop princesses to out-of-this-world exhibitions, the Kingdom of Sweets name is now associated with major events across the UK. We have multiple concessions in the UK’s most iconic and busiest sport and event venues. With up to 60 stands at each location, serving a wide variety of concession types, our team can serve up to 90,000 customers in a day. Our variety of stands ranging from classic pick and mix, ice cream, popcorn, hot dogs, hot and slush beverages ensure there is something for everyone, reducing queues in time critical periods, benefitting both customer and venue.
The Kingdom of Sweets supply fully staffed and stocked stands, handling all staffing and logistics in house. Our stands increase the existing range of concessions and can offer product lines more suitable for events focused at young people and families.
We continually revise our offering to provide new and exciting refreshment options to the public where the number of stands can quickly be increased to suit large expected audience sizes. Our stands can also be relocated to best suit events. We have positioned stands outside venues and even on the pitch. We also provide venues with an additional profit centre with no cost to themselves. Here is a list of events we are currently running.